This session is based on the core question of Tama University’s Research Institute of Centennial Management: “What makes a business last for 100 years?” It explores the conditions that enable companies and social organizations to transform social issues into opportunities and create sustainable value. The power to last 100 years is not simply about survival. It begins with a clear philosophy that remains meaningful across generations, and with a commitment to responding to people’s lives and society’s needs.

Today, companies and organizations are increasingly expected to address social challenges such as aging, care, health, and the weakening of communities. Organizations that endure do not see these issues only as risks. They recognize them as new responsibilities and possibilities.

This session will examine two cases: Korea’s practice of symbiotic welfare and Japan’s preventive health management. Chairman Yoon Ki has carried forward the spirit of Yoon Hak-ja through Gongsaeng Welfare Foundation and Family of the Heart, practicing the value of caring for people across national borders and generations. Hiroyuki Hara, President of HAKUJU INSTITUTE FOR HEALTH SCIENCE Co.,LTD., founded in 1925, continues the founder’s preventive health philosophy in response to today’s aging society and the pursuit of healthy longevity.

Although the two cases differ in field and approach, both show that the essence of a long-lasting business lies in a people-centered philosophy and social responsibility. This session will discuss “the power to last 100 years” from the perspectives of symbiosis, health, and people-centered management, and explore how social issues can become an organization’s mission and be passed on as sustainable value for the next generation.