Currently, a new global wave of technological revolution and industrial transformation is deepening. Emerging productive forces represented by artificial intelligence, big data, cloud computing, and virtual reality are reshaping various industries at an unprecedented pace. The cultural and tourism industry is also facing unprecedented opportunities and challenges. On one hand, these new productive forces are injecting strong momentum into the cultural and tourism sector in areas such as enhancing tourist experiences, providing precise services, and expanding new business models. On the other hand, the industry is under pressure to break through traditional models, integrate development, and optimize talent structures as part of its transformation and upgrading. This seminar will bring together experts, scholars, and industry leaders to explore pathways for empowering the high-quality development of the cultural and tourism industry through new productive forces, contributing wisdom and strength to drive innovation and shared prosperity in the sector.