This year, the Jeju Forum hosted 3,672 participants from 49 countries, the largest number in the forums history, signaling its growing importance as an international forum that deals comprehensively with a variety of topics. With one voice, Asian political leaders and erudite scholars from around the world expressed their yearning for peace on the Korean Peninsula, and delivered the East Asian communitys shared vision of a peaceful, constructive resolution to historical and territorial disputes in Asia, founded on mutual understanding.  Seeking global cooperation that befits this anticipated paradigm shift, a broad range of topics was considered, including the economy, culture, women, energy, and climate change. As a result of these discussions, new measures were devised to respond effectively to various crises and changes.Based on the fruits of this years discussions.

Host: Jeju Special Self-Governing Province, International Peace Foundation, East Asia Foundation, JoongAng Ilbo 
Organizer: Jeju Peace Institute

15:00 ~ 17:00 [1-F] Cultural Exchange and Tourism Promotion in Asia Pacific Region
아ㆍ태 지역 간 문화관광교류 증진을 통한 MICE산업 활성화 방안
Room F
Moderator: KOH, Seung Ik (Chair, Jeju Academic Society of Tourism)

Keynote Speaker
ZANG, Guangrui (Director, CASS)
PAN, Yaoming (General Editor, Xianggang Mingbao)
Presenters KIM, Chang Soo (Chair, Tourism Management Research Organization)
JEON, Myeung Joon (Executive Vice President, Naminara)
HONG, Sung Hwa (Professor, Jeju National University)
JANG, Hye Won (Jeju National University)

LEE, Sunah (Vice President, Yoshimoto)
JEON, Young Sun (President, Flanas)
OH, Sang Hoon (Professor, Jeju National University)
SONG, Sung Jin ((Professor, Cheju Halla University)
KIM, Eui-Keun (Professor, Jeju International University)
BOO, Jae Ho (The Federation of Artistic & Cultural Organizations of Korea)

Rapporteur: SHIN, Wang Woo (Professor, Jeju International University)

사회: 고승익 (사단법인 제주관광학회장)

장광루이 (중국사회과학연구원 관광연구센터소장)
판야오밍 (홍콩명보 총편집장)

김창수 (관광경영학회장) / 전명준 (남이섬 전무이사)
홍성화 (제주대학교 교수) / 장혜원 (제주대학교 강사)
토론 이선아 (요시모토흥업 이사) / 전영선 ((주)플랜어스회장)
오상훈 (제주대학교 교수) / 송성진 (제주한라대학교 교수)
김의근 (제주국제대학교 교수) / 부재호 (한국예총제주도연합회 사무처장)

라포터: 신왕우 (제주국제대학교 교수)

At this session, a number of presentations and debates will be held to seek ways to energize the MICE industry and promote cultural exchange and tourism in the Asia-Pacific region. The program will focus on 1) ways to expand mutual cultural exchange in the Asia-Pacific region, 2) the status and challenges of the MICE industry in the Asia-Pacific region, 3) the status of the South Korean event industry and methods for development, 4) the creation of cultural tourism sites on Jeju Island using Namiseom Island as a case study, 5) strategies for developing the exhibition industry in the Jeju region, and 6) a study of the pursuit of value by cultural tourists that focuses on entertainment tourism in the Jeju region.

이번 세션에서는 아태 지역간 고유문화 교류촉진 및 MICE산업 활성화 방안을 강구하기 위하여 아태지역 상호간 문화 교류 확대방안, 아태지역 MICE산업의 현황과 과제, 한국 이벤트산업의 현황과 발전방안, 남이섬 개발사례를 중심으로 한 제주형 문화관광지의 조성방안, 제주지역 전시산업 발전전략, 제주지역 엔터테인먼트 관광을 중심으로 한 문화관광지의 가치추구에 관한 연구 등을 중심으로 하여 발표와 토론회를 가짐으로써 우리의 고유문화가 세계무대로 진출하는 계기를 조성하고 동시에 제주 MICE산업의 경쟁력을 강화시키는 계기를 제공할 것입니다.